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Smartphones Sales Forecast According to Juniper Research

Tue Mar 17, 2009 - 2:56 PM EDT - By Neal Martin

Hey folks, I was reading about Next Generation Smartphones Players, Opportunities & Forecasts 2008-2013 by Juniper Research and found the article particularly interesting!

According to the article, by the year 2013, smartphones will account for 23% of all new headsets sold per annum! What's driving the interest in smartphones? According to Juniper, the proliferation of online stores selling specialized applications that make these devices better suited to the individual users' needs!

This isn't really surprising to me! Take the typical iPhone user, for example. These users loved their phones so much that the Apple's App Store reportedly sold 300 million applications within five months of its launch!! And, watch out - other players are jumping in on the bandwagon! Look for similar trends from Google, Nokia, etc.!

I look for games to be one of the biggest selling points of the availability of mobile applications and perhaps a driving force behind smartphone sells! Being someone who enjoys playing games on my PC, I can see why people would love to be able to play some of their favorite games which make the transition to the mobile platforms! Sure, the screen is smaller and the graphics aren't always top-notch, but being able to play that particular arcade classic on the go has its merits to me!

According to the article, other findings include:

  • By 2013, annual smartphone sales will reach around 300 million
  • Sales of smartphones will remain healthy during the recession as fewer mid-range devices compete for buyersÂ’ attentions and pricing becomes more attractive, while consumers will come to believe that they will be getting more for their money by buying high-end devices
  • Device vendors are seeing falling margins on handset sales and need to diversify into service provision with high-value content from which they and their network operator partners can profit

Juniper Research provides research and analytical services to the global hi-tech communications sector, providing consultancy, analyst reports, and industry commentary.

I hope the percentage of sales is even higher as folks are exposed to and learn to love smartphones!! Get back to me in 4-5 years and let me know how it all turns out!!

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