We all know that signing up for that 2-year wireless service contract will get us a price break on a spanking new Centro, Treo Pro or other mobile phone. But what about those monthly fees that seem to be approaching cable bill like amounts?
MarketingVox.com reported on the results of a survey commissioned by Transverse and conducted by iGR, that stated two-thirds (61%) of mobile users would be willing to view advertising on their mobile phone in return for a discount on their monthly bill. Not surprising is the amount of reduction - 50%.
The sample for the survey consisted of 810 wireless subscribers age 18-65. Details can be found here.
