Home | Stories | Reviews | TreoCast | Treo Store | Accessories | Software | Discussion at webOS Nation | Mobile | About | Search
treocentral.com >> Stories >> Business
Palm CEO Bullish in Fortune Interview

Thu Apr 8, 2010 - 12:55 PM EDT - By Annie Latham

Palm CEO Jon Rubinstein sat down with Fortune’s Adam Lashinsky to discuss why he’s still bullish on Palm’s future. Here are a few nuggets. When asked what success will look like, he responded:

"I'm not going to throw out a number, but I think as long as we're growing rapidly, that's what counts, number one. Number two is we really focus on the quality of apps, right? I mean, if you look at the long tail of the 150,000 or 180,000, or whatever number Apple has got these days, it's an amazing number. The reality is that it's the first thousand or so that matter and the rest of it is long tail."

Other notable quotables:

"We have a plan that allows us to execute moving forward. We're going to have to be frugal. We may not be able to spend the kind of dollars we'd like to spend on things like brand advertising. We're going to have to focus much more on things like viral marketing as we go forward."

"I still believe that there's going to be likely five successful players in this space. It's a huge and rapidly growing market. And I think that having a small share of that market you can have a successful company. We just need to get up to scale, and that's our number one goal. It's not profitability, it's to get to scale. When we get to scale the economics of the business completely change. We went through that same thing at Apple, by the way. I mean, it was a similar situation many, many years ago where you just didn't have the economies of scale. And once we crossed over that Apple became a cash machine."

Over at our sister site, PreCentral.net, there are already more than 90 comments about what Rubenstein said.


Treo accessory store
> Print this page
> Digg!


Copyright 1999-2016 TreoCentral. All rights reserved : Terms of Use : Privacy Policy

TREO and TreoCentral are trademarks or registered trademarks of palm, Inc. in the United States and other countries;
the TreoCentral mark and domain name are used under license from palm, Inc.
The views expressed on this website are solely those of the proprietor, or
contributors to the site, and do not necessarily reflect the views of palm, Inc.
Read Merciful by Casey Adolfsson