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Rubinstein Speaks: We Lost Our Way

Wed Nov 17, 2010 - 8:37 PM EST - By Annie Latham




At the Web 2.0 Summit, Jon Rubinstein, presently the head of HP's Palm division said the company "should have owned the smartphone market," but made mistakes and faltered.

"Palm created the PDA (personal digital assistant) space with the Pilot and the smartphone space after it with the Treo," Rubinstein said. "So by birthright, Palm should have owned the smartphone market, but it just lost its way. It's a very similar story to what happened with Apple."

Digital Daily's John Paczkowski remarked, "Except, of course, Apple never forfeited its independence to another company in the hopes of reclaiming its birthright, or to execute the broader vision of connected devices that arose from it."

We needed more resources.

Rubinstein said, “We could not compete in a fashion that would allow us to be one of the premier companies in the marketplace. And HP needed a strong mobile strategy around which they could innovate–one that would allow them to control their own future and not rely on the kindness of strangers.”

For those waiting to see the new HP-Palm bearing fruit, you need to hang on a little longer.

"This time next year, you’ll see us in a very different position,” said Rubinstein.

Take that to mean stuff is in the pipeline, but not immediate. Rats!

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Source: All Things D



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